In this post, I’ll be sharing with you Grant Cardone net worth, how he makes money, and his background.
To start with, searching for an inspirational story than that of Grant Cardone might be difficult. He went from debt to making his first million at the age of 30.
Not like the typical rags-to-riches kind of story, but his story is much of a struggle too.
From graduating, fighting addiction, and unemployment to becoming a successful entrepreneur and well-known in the real estate industry.
His success wasn’t a straight and smooth journey, there is a whole lot more to building his real estate empire and sales university (Cardone University).
He has published seven books on sales and entrepreneurship and has also been recognized as one of the best selling authors in the New York Times.
Plus, he has been recognized as one of the “25 Marketing Influencers to Watch” list in 2017.
What is Grant Cardone’s Net Worth?
Grant Cardone’s net worth presently stands at $300 million.
His wealth is a mix from 5 of his privately-owned companies which generate an estimated $100 million dollars annually.
However, most of his wealth is from his real estate holdings, Cardone Acquisitions. His real estate holding is valued at $1.7 billion dollars.
|Net Worth||$300 Million|
|Date of birth||March 21, 1958|
|Country of Origin||The United States of America|
|Source of Wealth||Entrepreneur, Real estate investor, sales training programs, author, Presenter, and Reality shows|
As the founder of Cardone University which is one of his successful entrepreneurship ventures, he has taught and has lectured a series of entrepreneurs and companies willing to increase their sales.
Just like you guessed, all of these didn’t just occur at once. Grant Cardone’s net worth growth was over time.
Grant Cardone Net Worth – Growth Over Time
Definitely, his wealth wasn’t overnight. Just like most entrepreneurs, he had little beginnings too.
Here is how his wealth grew over time.
After fighting addiction and getting his act together, Grant Cardone started as a used car salesman which was what laid the foundation for his success.
Although he wasn’t a fan of selling, he had no option than to build interest because he was on the verge of losing his job.
He grew as a used car salesman and worked his ass off to get an increased monthly pay from $3000 to $6000. Cardone describes this as a remarkable milestone in his life.
According to Cardone, he vividly remembers the increase of $3000 than when he made his first million.
Using his savings, Grant Cardone made his first investment in the real estate industry at the age of 29.
This was when Grant Cardone started his journey on building his wealth.
His First Real Estate Investment
His first real estate acquisition was a single-family home. He leased it out and had it going smoothly while getting his monthly income from the property.
But little did he know that all was soon coming to an end. Everything stopped when his tenant vacated the premises.
Finding another tenant was an eternal dream for him and he kept losing money month to month
Like you guessed, he sold the property to move on with other things.
And that was when Grant Cardone made the decision to shift focus from single-family homes to multi-family homes.
And the decision really paid off. But that decision didn’t play into action not until after five years.
As said earlier, he didn’t acquire his first multi-family property until after five years.
Five Years – Cardone University
He helped businesses grow their sales and revenue by providing excellent sales training for business owners, entrepreneurs, and marketers.
And during those years, he established Cardone University.
First Multi-Family Investment – The Birth of Cardone Acquisitions
After five years, Grant Cardone acquired his first multi-family residential building with 38 apartments in San Diego, California ( costing him $1.9 million).
Before acquiring his first multi-family property, Cardone did a lot of research to become vaster in real-estate investment.
He watched the real estate market, conversed with real estate agents and investors to understand the industry.
And it paid off. His first multi-family property was a success. A month later, he acquired his second multi-family property which led to the beginning of his real estate empire, Cardone Acquisitions.
And since then Cardone Acquisitions has grown from acquiring multi-family homes of $1.9 million dollars to acquiring housing complexes worth $59 million dollars in Florida.
This was in 2015 and happens to be one of Grant’s most significant real estate investments.
His real-estate empire has also recorded transactions worth $700 million dollars, having 4000 housing units under their belt.
And as at the time of writing, Cardone Acquisitions has grown to $1.7 billion dollars managing over 7700 units.
And this pretty much explains how Grant’s wealth grew over time. From making his first real estate investment to starting Cardone University, and finally to launching his real-estate empire, Cardone Acquisitions.
That said, Grant Cardone’s background and early life will interest you more.
Grant Cardone Background Overview
Grant Cardone has one of the most interesting stories. He said in an interview that the best advice he got was from his mother who told him: “The best investment you’ll ever make is in yourself”.
And that had a great effect on his business life.
Not to get too detailed here, let’s start from the beginning (his early life).
Grant Cardone was born on March 21, 1958, in Lake Charles, Louisiana. Grant has 4 siblings including his twin brother, Gary.
His parents were Italian immigrants that moved to the US in the early 1900s.
His father was a licensed stockbroker and his mother was a housewife. They are both deceased. His father died while he was young, 10 years old (1968).
So his childhood is filled with more memories of his mother.
But the few times he spent with his father made him develop an interest in real estate and property management.
While he was young, he and his father would always visit real-estate properties as normal family outings. But that was short-lived after he lost his dad at the age of 10.
Like most kids, Grant felt depressed and devastated. He hated school and turned rebellious like most other fatherless kids. His father who he looked up to for guidance and support was gone.
And on the other hand, his mother was faced with fear and uncertainty of raising five kids including three teenage boys.
In his words on GrantFoundation:
“For the next many years I lived in grief, anger, and resentment of my dad’s loss. I watched in envy and resentment other kids spending time with their dads and it enraged me.
I had become openly rebellious, a problem at school, my grades dropped to just above passing levels and I turned to drugs and alcohol.
I had become an outcast in the school system and a black sheep of the family. I hated everything; the schools, teachers, authority figures, my peers, and myself.
For the next 10 years, my life got progressively worse, I was fired from five jobs, overdosed multiple times, and even beaten within inches of my life.
I was a good kid raised in a good family that turned bad because there was no father figure to guide, mentor, and discipline me.”Grant Cardone
Grant Cardone’s Career
Talking about his education, Grant attended LaGrange High School in Lake Charles and also graduated from McNeese State University in 1981.
He studied accounting at McNeese State University.
But after college, he decided not to follow his field, accounting but moved to Chicago, Illinois in 1987 where he worked with a sales training company.
Because of his inability to get a good job after college, he traveled to Houston, Texas, where he spent 5 years and then moved to La Jolla, California where he spent 12 years.
Finally, he settled in Los Angeles where he developed a drug addiction.
The young man was dying day by day because of his addiction and on the other hand, he already threw away the hope of getting a job.
Thanks to his family most especially his mother who advised him to go into rehab at the age of 25.
According to Grant, his mother’s advice was the best business advice he has ever gotten. And that helped him lead a better life.
He said his mother told him ” the best investment you’ll ever make is in yourself”.
On getting out of rehab, Grant started living a normal life, getting a job in the automobile industry as a salesman. His career life enjoyed much growth within the 5 years of getting out of rehab.
5 years later (at the age of 30), he made his first million dollars. He would later become CEO of Freedom Motorsports Group Inc.
Grant Cardone went ahead establishing five successful multi-million Dollar companies which include; Cardone Enterprises, Cardone Acquisitions, Cardone Training Technologies, and The Cardone Group.
He has been involved in some reality shows and has also published several books.
Grant developed the reality series Turnaround King for National Geographics aired in 2011.
He and his wife also star in self-produced web series “The G&E show”.
Notably is the fact that Grant has been a recipient of different awards.
He was awarded a bestselling author in the New York Times for his book “If you’re not first, you’re last”. The book hit Amazon and Barnes and Nobles as the #1.
In 2010, he was awarded the McNeese State University Distinguished Alumnus Award.
In 2016, Cardone was listed as No 7 on Richtopia’s global list of 500 most influential CEOs in the world
In 2017, he also got ranked #1 on Forbes list of 25 Marketing Influencers to Watch. And his home also got featured on Joan Rivers show, How’d You Get So Rich?
How Grant Cardone Makes Money
Grant Cardone has different sources of income he makes his money from.
Although he started with real-estate, Grant has along the way added more revenue sources to his portfolio. That’s how Grant Cardone’s net worth grew very quickly in the early days.
His sources of income now revolve round:
1. Sales Training Programs
Let’s start from here. Grant makes a lot of money from his sales program, Cardone University.
He has a series of expensive programs and courses that help the average salesman or business owner improve their sales skills.
The program has flexible pricing which is where Cardone makes his money.
Cardone University for businesses costs an average of $10000 per year and for individuals, it costs $1497 per year.
The sales training program currently has over 221,000 active learners on the platform.
The current courses on the platform include:
- Sales Fundamentals (38 courses)
- Understanding Buyer Psychology (29 courses)
- The Perfect Sales System (73 courses)
- Perfecting Customer Retention and conversion (23 courses)
- 100 Ways to Stay Motivated (1010 courses)
- 64 Traits of Great Entrepreneurs (65 courses)
- Mastering the Close (42 courses)
- Mastering the cold call (59 courses)
There are many other courses on the platform apart.
But basically, Cardone makes eight figures every year from his sales training programs.
2. Real Estate
A larger part of Grant Cardone portfolio consists of his real estate acquisitions.
His real-estate empire, Cardone Acquisitions is worth $1.7 billion dollars. And has recorded transactions as big as $700 million dollars.
Grant continues to acquire real estate properties and has grown over the years from having 4000 housing units to 7700 units.
His real estate empire now receives funds from investors and hosts a joint investment.
Through Cardone Capital, Grant allows accredited investors to invest and fund real-estate properties and that was what led Cardone Acquisitions to a valuation of $1.7 billion dollars.
However, Grant still owns a larger percentage of the company. Also as expected, his real-estate empire also makes over $100 million dollars per year.
Apart from his sales training programs, Grant Cardone is an author of several books.
His books have sold more than a million copies. His book, “if you’re not first, you’re last” is a bestseller on New York Times and Barnes and Noble.
Some of the books he has authored include but not limited to:
- Sell to Survive
- The Closer’s Survival Guide
- The 10X Rule
- Sell to Sold
- The Millionaire Booklet: How to Get Super Rich
- If You’re Not First, You’re Last (his most notable #1 best seller)
Absolutely, a small part of his wealth also comes from publishing books.
4. Reality Shows and YouTube
Grant Cardone has developed reality shows and also starred in self reality shows with his wife.
He developed the Turnaround King for National Geographics in 2011.
He and his wife also star in ” The G&E show” which is a show he started with his wife.
He also has a YouTube Tv where he teaches entrepreneurship, sales, real-estate, and interprets market trends.
His YouTube Tv, Grant Cardone TV, is also another source of income to him.
While the amount he makes annually from his reality show appearance and YouTube isn’t verified, it is also another source of revenue for the self-renowned trainer.
5. Consultation and Speaking Gigs
According to Cardone, his sales training programs that he hosts on Cardone University are basically for individuals and businesses that do not have enough to hire him to speak or consult with them.
So apart from the evergreen training programs that Cardone hosts, he also consults with high profile Fortune 500 companies.
Although the price tag to hire him is not known, it would be more expensive than the cost of his programs.
Definitely he makes a good amount from his consultation and Speaking Gigs.
Favorite Quotes From Grant Cardone
Here are some famous Grant Cardone quotes to inspire and motivate you:
“Be nice to people it doesn’t cost anything”Grant Cardone
“Never fear the haters. You can’t reach your potential without them.”Grant Cardone
“You’ll never be admired without being criticized first.”Grant Cardone
“Your greatness is limited only by the investments you make in yourself.”Grant Cardone
“Approach every situation with a whatever-it-takes-mindset.”Grant Cardone
“Focus on creating and producing a future, not what happened yesterday.”Grant Cardone
“I don’t go to work to work. I hate that saying! I want you to go to work to prosper. Go to work for freedom. This is what wealthy people do differently than anybody else. Wealthy people work for freedom. They’re not working for comfort items, not for a weekend, they’re working for freedom.”Grant Cardone
“Commitment isn’t measured by doing the things you want to do but doing the things you don’t want to do when you don’t want to do them. This is you get FREEDOM – sacrifice a few years for a life!”Grant Cardone
“Don’t Start with a Small Deal!”Grant Cardone
Treat people with respect. Perform at the highest levels.”Grant Cardone
“If nobody hates you, nobody knows you.”Grant Cardone
“Have a higher purpose than money.”Grant Cardone
“Cash flow is not bragging rights. It’s financial freedom.”Grant Cardone
“You don’t have time and money because you don’t invest time and money.”Grant Cardone
Random Facts About Grant Cardone
Here’s some random facts about Grant Cardone that may interest you:
1. Grant Cardone is used to being hated on since he was in high school
I remember being in high school and I got punched on all the time, so this is not a new thing for me, being hated on.Grant Cardone
2. He was once a serious drug addict, alcoholic and a school hater
More like most successful entrepreneurs, they aren’t a fan of school. However, they cherish Education, but being in the four walls of the school isn’t their style.
3. Grant owns a foundation where he helps fatherless kids
For Grant, not having a fatherly figure to support and guide him was a setback at first. He followed drunkards and drug addicts, polluted himself, and was lost.
Thanks to the support of the men that came to his rescue and his mother’s support, he was able to get back to the right lane.
With his foundation, he helps young guys, drug addicts, and fatherless kids to develop themselves for the best.
Grant Cardone Net Worth Summary
There you have it: a detailed review of how Grant Cardone grew his net worth to $300 Million.
Grant Cardone’s story is nothing short of inspiration.
Going through his story, you can’t but learn from it.
Over to you...
What is the most inspiring part of the story to you?
What is the #1 lesson you are taking from Grant Cardone’s story?
Leave a comment below, I would love to hear from you.
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